The KFC Foundation

The KFC Foundation, established by Kentucky Fried Chicken (KFC), exemplifies a commitment to social impact through its unique brand and design. Focused on education, community development, and employee assistance, the foundation's distinctive visual identity mirrors KFC's iconic branding. The strategic integration of familiar elements fosters a seamless connection between the brand and its philanthropic arm, creating a powerful narrative of corporate responsibility, employee advancement, and community support.

What We Did

Brand strategy
Identity development
Experience design
Visual identity
App development

The KFC Foundation app streamlines employee engagement, providing seamless access to educational resources, community initiatives, and assistance programs for empowerment.

Our mission is simple

The heart of what we do is care for our KFC restaurant employees.

“I'll never pass anybody up.”